Freelance Copywriter
smartoffroad.jpg

smart — Offroad

smart — Offroad

The smart fortwo is the ultimate city car. Nothing less. But nothing more either.
PS: This ran at Super Bowl XLVIII.
PPS: Woohoo!

Client: smart
Agency: BBDO Berlin
Creative Direction: Ton Hollander, Jens Ringena, David Mously
Art Direction: Jan Lorenz, Daniel Schweinzer
My part: Script